Burton Snowboards

• Designer, Retail & Trade (April 2025 - Present)

  • Report directly to the Retail & Trade Marketing Creative Manager and collaborate closely with stakeholders, art directors, and project managers.

  • Lead the creative development and execution of global retail and trade initiatives.

  • Prepare working design files to be handed off to regional in-market design specialists for translation and versioning.

  • Work with category creative leads to enhance the customer experience through hard goods, soft goods, and Anon product lines.

  • Create high-fidelity mockups to showcase design previews for store layouts, window displays, fixtures, wayfinding systems, and product marketing signage.

• Global Production Designer (March 2023 - April 2025)

  • Report directly to the Director of Consumer Direct and work most closely with designers, copywriters, and project managers.

  • Work with the Global Retail team to improve our customer experience, creative campaign initiatives, and retail spaces.

  • Prepare working design files to hand off to regional design teams for translation and versioning.

  • Work collaboratively with the Consumer Direct Production and Design team to bring Burton’s creative vision to life across various channels for our global e-commerce and Retail business.

  • Apply established identities, logos, brand guidelines & standards across multiple platforms.

  • Liaise with project managers to define design requirements.

NOON

• Freelance Creative Director (June 2022 - July 2024)

  • Collaborate with the clients to conceptualize and execute design solutions for various projects, including branding, print collateral, digital assets, and website design.

  • Create designs that align with brand guidelines and effectively communicate the desired message.

  • Produce high-quality design files for print and digital use.

  • Keep up-to-date with design trends, tools, and software to ensure high-quality work and efficient processes.

  • Manage multiple projects and priorities effectively.

  • Strong attention to detail and the ability to produce high-quality work in a fast-paced environment.

  • Utilize Adobe Creative Cloud and Figma.

Shady Rays

• Graphic Designer (March 2022 - March 2023)

  • Collaborated with the marketing team and Senior Design Manager to produce exceptional creative and generate excitement about the brand through DTC assets.

  • Worked closely with the Director of Product Development to design styles for sunglasses and snow goggles, and assisted with factory tech file build-outs.

  • Contributed to developing the creative vision for new product launches and seasonal campaigns while adhering to general brand guidelines, and created the visual brand identity for Green Wolf.

  • Established brand guidelines for Shadrays on Notion, encapsulating the brand into a one-stop shop to benefit both the internal team and external content creators.

  • Brainstormed and created logos and icons for branding purposes, such as SR Impact, Tangle Free, and Green Wolf.

  • Worked collaboratively across departments, including brand, growth marketing, creative, and product teams.

  • Assisted with R&D to stay on track with current design and color theory trends.

Win BIG Media

• Graphic Designer (Sept 2019 - March 2022)

  • Produced digital designs for paid social, organic media, website, display ads, HTML5 banner ads, and other marketing needs.

  • Edited videos and created motion graphics and animations using Adobe Premiere, After Effects, and Illustrator.

  • Organized and maintained digital marketing tasks and projects with the Client Accounts team regularly to ensure streamlining of work.

  • Collaborated with the marketing team to produce data reports, strategies, and audits.

  • Contributed to creative meetings and brainstorming sessions.

  • Maintained brand guidelines and consistency for all clients in various industries.

  • Built and maintained an online asset library for all internal and external creative elements.